最好的简历是写得既简短又內容丰富。下面介绍三种主要的简历形式。

按年月順序编排的简历

这是一种最常见的写简历的方式。它从最近的工作经历讲起﹐列举每一份工作的成绩。

ANNA KING

Address: 15 Sample Rd

Melbourne VIC 3000

Home phone: (03) 9999 1234

Work phone: (03) 9999 5678

EMPLOYMENT HISTORY

Marketing Manager (Melbourne) 1995-present time

The Wine and Food Emporium

Duties:

Manage a staff of 18 people

Liaise with advertising agencies (above and below the line) and brief in all campaigns

Responsible for $15 million dollar advertising budget and $80 million turnover

Launched two new brands onto national market gaining 15 per cent and 22 per cent market share respectively within two years, earning the MIA's 1998 Award for Best New Product.

Generated over $200,000 of free trade-journal publicity

Marketing Research Manager 1990-1996

Di Pastio Pasta Products (Queensland)

Duties:

Merchandise products in supermarkets - 78 stores

Build in-store promotional displays (12 product lines)

Liaise with store managers and advise on re-ordering quantities (increased average store buy by 28 per cent in six months)

Maximise shelf display coverage and facings

Managed and co-ordinated 28 sales promotional events per year.

EDUCATION

University of Queensland, Bachelor of Business (Marketing) 1996

Seacliff TAFE, Associate Diploma in Marketing 1986

COMPUTERS

Platforms: Apple, IBM

Software: Windows 95, Word 6, Excel, PowerPoint, PageMaker, Internet-trained

Typing: 65 WPM

TRAINING

Train the Trainer Accreditation

SPECIAL SKILLS

Co-author of seven articles for "Marketing Management" magazine

Key note speaker at the International MIA Annual Conference attended by 2,500 industry professionals

Board Member for "Life Skills For Youth" organisation and head of Mentoring Programme.

French (fluent in speech and written)

REFERENCES

Available on request.

按技能和能力編排的简历

这种方式是根据工作经验﹐按照技能和能力來写简历。

ANNA KING

Address: 15 Sample Rd.

Melbourne VIC 3000

Email: a.king@isp.com.au

Work phone: (03) 999 5678

OBJECTIVE A position in senior marketing management with an internationally focussed premium food, wine or produce company. Seeking to expand management and team-building skills and build solid brands throughout the world. Available to relocate locally or internationally.

SUMMARY OF SKILLS

MANAGEMENT

Managed a marketing team of 18 people, telemarketing teams of 75 people and a $15 million dollar advertising budget. Responsible for the client/agency liaison between mainstream, below-the-line and data management agencies. Responsible for the overall profitability of five brands, four of which are market leaders in both share and volume.

PRODUCT DEVELOPMENT

Responsible for the launch of two brands onto the national market with each brand gaining a market share of 15 per cent and 22 per cent respectively within two years.

FINANCIAL

Prepared quarterly and annual budget reports. Presented and reviewed the forecasts to senior management and represented the Australian management team at the International MIA conference held in Chicago last December.

MARKETING RESEARCH

Co-ordinated focus groups (24 per year) and managed a team of 75 in-store market researchers to conduct field demonstrations. Presented research findings to management teams, which used the information as the basis for their product development plans, resulting in the extension of a brand that brought in sales of $2.1 million in the 97-98 financial year.

SALES

Ground floor experience in sales and merchandising with international fast-moving packaged goods company. Territory Manager for North Western region covering 78 stores, 12 product lines and approximately 28 sales promotional events per year.

STAFF TRAINING

Accredited 'Train the Trainer' Instructor. Initiator of the Mentoring Programme at 'Life Skills for Youth' organisation and now Board Member.

PUBLIC SPEAKING

Key note presenter at the Annual MIA Conference and regular guest speaker at CPI Award nights.

COMPUTERS

Fluent in both Apple and IBM platforms; Proficient in Excel, Word 6, PowerPoint, PageMaker. Typing = 65 WPM. Internet trained.

PUBLISHED WORKS

Co-authored seven articles for the 'Marketing Management' magazine.

LANGUAGES

Fluent in French, both written and spoken.

WORK HISTORY

1996-Present Time: THE WINE AND FOOD EMPORIUM, Melbourne

Marketing Manager

1990-1996: DI PASTIO PASTA PRODUCTS, Queensland

Marketing Research Manager

1987-1989: FABER BISCUITS PTY LTD, Melbourne

Territory Manager (part-time)

EDUCATION

University of Queensland, Bachelor of Business (Marketing), 1996

Seacliff TAFE, Associate Diploma in Marketing, 1986

REFERENCES

Mr P Prentice, Di Pastio Products

Ph: (07) 999 7788

Ms D Schwimmer, Faber Biscuits

Ph: (03) 999 4321

混合形式的简历

把您的优势像技能﹐经验和能力放在前面﹐然后按年.月顺序列举工作经历和学历。

ANNA KING

Address: 15 Sample Rd

Melbourne VIC 3000

Mobile: 0415 000 000

Work phone: (03) 999 5678

OBJECTIVE: Senior Marketing Manager

SUMMARY

Nine years in sales and marketing with a broad range of experience from ground-floor sales and merchandising to marketing management with an international producer and exporter of fine food and wine.

MANAGEMENT

Managed a marketing team of 18 people, telemarketing teams of 75 people and was responsible for a $15 million dollar advertising budget. Responsible for the client/agency liaison between mainstream, below-the-line and data management agencies. Responsible for the overall profitability of five brands, four of which are market leaders in both share and volume.

PRODUCT DEVELOPMENT

Launched two brands onto the national market with each brand gaining a market share of 15 per cent and 22 per cent respectively within two years.

FINANCIAL

Prepared quarterly and annual budget reports. Presented and reviewed the forecasts to senior management and represented the Australian management team at the International MIA Conference held in Chicago last December.

MARKETING RESEARCH

Co-ordinated focus groups (24 per year) and managed a team of 75 in-store market researchers to conduct field demonstrations. Presented research findings to management teams, which used the information as the basis for their product development plans, resulting in the extension of a brand that brought in sales of $2.1 million in the 97-98 financial year.

SALES

Ground floor experience in sales and merchandising with international fast-moving packaged goods company. Territory Manager for North Western region covering 78 stores, 12 product lines and approximately 28 sales promotional events per year.

EMPLOYMENT HISTORY

Date: 1996-present time

Company: The Wine and Food Emporium

Title: Marketing Manager (Melbourne)

Duties: Responsible for a team of 18 people with an advertising budget of $15 million spread over 5 product lines. Chief liaison between client and agency and responsible for branding and product awareness. Increased turnover to $80 million dollars in the last financial year, a 15 per cent increase and was awarded the MIA's 1998 Best New Product. Generated over $200,000 of free trade-journal publicity in the last year.

Date: 1990-1996

Company: Di Pastio Pasta Products (Sydney)

Title: Marketing Research Manager

Duties: Responsible for the management, co-ordination, recruitment and placement of 75 in-store demonstrators including an in-bound and out-bound telemarketing survey conducted in conjunction with the sampling demonstrations. Presented research findings to CEO level and was instrumental in the development of a new brand extension which resulted in a profit of $2.1 million for the company.

EDUCATION

University of Queensland, Bachelor of Business (Marketing), 1996

Seacliff TAFE, Associate Diploma in Marketing, 1986

REFEREES

Available on request.